Top 5 Drawing & Coloring Apps on iOS in Oceania: Q2 2022

In the second quarter of 2022, the top 5 drawing and coloring apps on the iOS platform in Oceania showcased varied performance trends. Here’s a detailed look at their weekly downloads, revenue, and active user metrics.

Happy Color by Numbers Game from X-Flow saw a decline in weekly revenue, starting at around $694 in late March and dropping to about $472 by the end of June. Weekly downloads also followed a downward trajectory initially, decreasing from 7.2K to 3.9K by late May, before recovering to 6.7K in the final week of June. The app maintained a steady active user base, with numbers fluctuating between 50K to 65K throughout the quarter.

DIY Keyboard 3D by Crazy Labs experienced a peak in weekly downloads mid-April at 12.8K, but dropped to around 2.5K by the end of June. Active users showed a similar trend, peaking at 17.8K in mid-April and then declining to around 9.7K by the quarter's end. Notably, the app did not generate revenue during this period.

Color by Number: Coloring Games from Wildlife Studios reported a steady weekly revenue, fluctuating between $2.7K and $3.5K. Downloads peaked at 5.6K in the last week of June, while active users remained relatively stable, ranging from 16K to 21K throughout the quarter.

Phone Case DIY, another offering from Crazy Labs, did not generate any revenue during Q2 2022. However, its weekly downloads saw a significant increase, reaching approximately 9.9K by the final week of June. Active users also rose, peaking at around 26.2K in the same period.

Color Pop AI - Coloring Book by MWM witnessed a decline in revenue, starting at $1.1K in late March and dropping to $604 by the end of June. Downloads fluctuated, peaking at 6.7K in late March and stabilizing around 3.4K by the end of the quarter. Active users saw a dip mid-quarter but recovered to around 8.2K by the end of June.

These insights are based on data from Sensor Tower, where more detailed analytics and trends can be explored.